Services, hours and details last checked against Toby's Toymaster's own published information.
Toby's Toymaster is a Maltese toy retailer that opened in 2012, with a shop in Qormi on Triq l-Iljun and further shops in Birkirkara, alongside an online store. It sells LEGO, Playmobil, dolls, games, outdoor toys, costumes and gifts. Enquiries go through the VisitMalta.co.uk form on this page and we will pass your message to the shop.
Toby's Toymaster opened in Malta in 2012 with a simple promise: the latest and coolest toys, available first on the island. Its Qormi shop is on Triq l-Iljun, a busy retail road close to Valletta and the Three Cities, and it sits alongside shops on Naxxar Road in Birkirkara and in the Smart Supermarket complex. For UK visitors, it is a convenient place to find toys, party supplies and last-minute gifts, and an online store lets you browse before you arrive. Our toy shops in Malta directory lists other retailers.
The range
The catalogue is broad. Construction toys include a very large LEGO section covering City, Creator, Duplo, Friends, Harry Potter, Minecraft, Technic, Star Wars and many more themes, plus Playmobil, COBI and Mattel Brick Shop sets. Dolls and soft toys cover Barbie, LOL Surprise, Disney Princesses, baby dolls, prams and TY plush. Games and puzzles run from classic and family games to challenge games, magic and puzzles of 500, 1000 and more pieces, and there is a section of Maltese language games.
Outdoor toys include pools, water play, trampolines, swings and slides, scooters, trikes, Globber and Nerf. Role play, pre-school characters such as Bluey, Peppa Pig, Paw Patrol and Thomas, electronic and educational toys, creative arts, books, back to school items, dress-up and baby toys complete the picture. Prices printed on the site include a Touch and Learn activity desk at €119.99 and a Pokémon Scarlet and Violet product at €9.99.
Costumes, wrapping and gifts
Toby's carries carnival costumes in baby, girls and boys sizes, with accessories, which is useful if you visit around the island's carnival season described in our Malta holidays overview. A gift bags and wrapping section sells bags, gift mugs and wrapping by roll or sheet, and a present finder helps you choose by price, with sections for items under €5, under €10 and under €20. Batteries are sold too, which saves a last-minute trip when a toy needs them, and a clearance section for boys and girls collects reduced lines. You can also add a bedroom sticker or a book to a gift order. Children's clothing shops nearby, such as Accessorize and Monsoon Children, can complete an outfit.
Toys by age and interest
Baby and pre-school toys are split into age bands from 0 to 6 months through to three years and over, so you can match a gift to the child's stage. Older children are served by electronic and educational toys, including cameras, robots, music and science sets, and by creative kits for beads, drawing, painting, play dough, slime and sand modelling.
Vehicle fans can look at cars and trucks, garages, tracks, trains and planes, and remote control models, and collectors can browse Funko Pop, Sylvanian Families and Pokémon. Beauty and dress-up, TOPModel, school bags, pencil cases and stationery cover the school year. Football, WWE, Stitch, Tonies and sensory and fidget toys have their own sections, and a Christmas advent calendar range and a seasonal Christmas catalogue appear in the run-up to the festive season.
Ordering and visiting
The website offers click and collect, and a returns promise. Browse online, then collect in store, or choose delivery. The Smart Supermarket shop is open on Sundays and public holidays, which suits visitors who arrive on a weekend. If you want to keep children busy, our children's activities in Malta listing is nearby, and our things to do in Malta guide has days out. See flights to Malta and where to stay in Malta if you are still planning, and the Valletta guide for the capital. To ask about stock, use the VisitMalta.co.uk enquiry form on this page and we will pass your message to the business.
Questions about Toby's Toymaster
Where is Toby's Toymaster in Qormi?
The Qormi shop is on Triq l-Iljun, in front of Kiabi and Sportsdirect and next to Burger King. The company also has shops on Naxxar Road in Birkirkara and in the Smart Supermarket complex.
When did Toby's Toymaster open?
Toby's Toymaster opened its doors in Malta in 2012. The business aims to offer a distinctive toy shopping experience and to have the newest toys available first on the island.
Is any Toby's shop open on Sundays?
Yes. The shop in the Smart Supermarket complex in Birkirkara is open on Sundays and public holidays, as well as Monday to Saturday from 9am to 7pm, which helps visitors on a weekend.
What toys and brands does Toby's sell?
It sells LEGO, Playmobil, Barbie, LOL Surprise, TY, Globber, Nerf and many other brands, across construction, dolls, games, puzzles, outdoor toys, role play, books, costumes and baby toys.
Can I order online and collect in the shop?
Yes. The online store offers click and collect, so you can choose toys on the website and pick them up from a shop. Ask about stock through the enquiry form on this page.
Does Toby's sell gift wrap and carnival costumes?
Yes. There are gift bags, gift mugs, and wrapping sold by the roll or sheet, plus carnival costumes for babies, girls and boys with accessories, and a clearance section for costume bargains.
Practical information
The Qormi shop is on Triq l-Iljun, in front of Kiabi and Sportsdirect and next to Burger King. Toby's also has shops on Naxxar Road in Birkirkara and in the Smart Supermarket complex, which is open Monday to Saturday from 9am to 7pm and also on Sundays and public holidays. Click and collect and online ordering are offered. To ask about a toy, use the enquiry form on this page and VisitMalta.co.uk will pass your message to the shop.
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The details on this page were correct on 25 October 2026, as published on the Toby's Toymaster website. Services, prices and hours can change, so please confirm when you enquire.